listen – laugh – love

A little taste of my Social Media love…

UF Facebook Page 2012 Data Analysis – Metrics Final

on November 14, 2014

UFThe final project in our Social Media Metrics class required us to create a presentation based off a set of real Facebook data. The data was pulled from the University of Florida’s official Facebook Fan Page in the year 2012 – our task was to analyze the various data points, draw conclusions and offer suggestions on how the Page could improve in the future.

Below, you will find a link to my presentation. I chose to focus on the top performing months in each of the three categories we reviewed – fans, engagement and reach. If this were to be presented in real life, I imagine it would be geared toward higher level executives as it is a broad overview of the general data points and big picture recommendations on how to improve in the future.


UF Facebook Page Insights – Metrics Final

Ta-ta for now!


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